A market leading English News Channel in India develops path-breaking Election Properties collaborating with M76 Analytics

The Client: The client is a leading English News Channel in India, the market leader for more than a decade.

Overview: The client had impaneled M76 Analytics as a consultant for number crunching during elections, and the development of election properties for the live coverage of elections. There was a pressing need to develop innovative number crunching around elections to the extent of metrics as well as Early Warning Signals.